The design of products of every type is clearly linked to the economic health of manufacturing sectors. That said, society needs to replace outdated products and continues to crave new and better iterations. As long as society needs new products, there will continue to be a demand for their design

Designs to overcome a downturn

When times are tough and revenues are falling there may be a temptation for business to cut ‘discretionary’ budgets - money allocated to activities such as design, perhaps. But design is a powerful tool in a downturn. Our research shows that more than half of the UK’s businesses: ... are looking to design their way out of downturnOver half (54%) of the firms in our survey thought design...

Problem	Response	Result
Knowing how to maintain competitive advantage in challenging economic times is difficult	Design has always been used to combat challenging economic times	Design can do many things for businesses including: delivering a professional image, bringing in new customers and changing buying habits

Steve Ouditt's class was very interesting today. He gave us our course outline and seeked to reassure us that the intellectual words used in the outline was for University purposes. His mission i believe is to lead us not only to Design "things" that people think they need to help  make their life easier but to Design IDEAS which will make not only a few individuals afford this "thing" but by Designing Ideas the world will be a better place. Interesting. So therefore the traditional and customary thinking habits have changed to accomodate a new era of modernday inventors of possible IDEAS that could positively change life. We are expected to produce a document based on our third year project and we have to make 12 entries on anything that captures our Design intellect. An intersting session cant wait on the other one

I cant get the film Ran by Akira Kurosaka anywhere.From its sypnosis it seems as though it is a good film.Have to get it some how..